The Ohio Apex accelerator at Ohio University presents an exercise in market research and pipeline development using free and publicly available tools. We will spend time looking at the capabilities of multiple platforms including SAM, USAspending, and more. Making data driven decisions as a small business is vital to your success and growth. We will walk through how to connect the dots to make your data actionable using online resources, common tools, and a repeatable process. This will be a flexible and open exercise that is completely live, minimal PowerPoint, and no filler!