OVERVIEW
To be successful, small business breaking into to the DoD and Department of the Air Force market sector need to have a thorough understanding of the vast repository of data available including industry sectors, spend, what awards are being made, who’s winning the awards, and what opportunities exist. These are just a few of the data points needed to answer one of the most basic and essential marketing questions: Who buys what I am selling? Of course, most small businesses cannot afford to hire a data analyst to query the systems needed to answer these questions. What to do? Attend this collider and we will be arming you with the knowledge and skills necessary to effectively query the Federal Procurement Data System (FPDS) and USA Spending. You will leave with the know-how to not only answer the basic question above as well as many more, including: Who also sells what I am selling? How do I identify an opportunity? Who and where is the buying office? and, How much spend is in my sector and who is spending?
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